Archive for December, 2009

All the world’s a stage!

Staging. What does this mean? It means setting up rooms in a home to make those rooms look inviting to buyers. Sounds simple doesn’t it? Well, there are people in Real Estate who do nothing but help Realtors Stage homes. The good ones are worth every penny!

I was over at a listing of mine yesterday, and we are in the process of improving the look of the home. I walked up the steps and pointed out to my client that the dead, dried up flowers hanging in the baskets on his porch needed to be thrown out. He looked at then as if seeing them for the first time and said, “You know, I think you are right!”.

Don’t get me wrong here. This client is a smart guy. He just does not look at his home the same way a potential buyer or myself looks at his home. He sees his home every single day, and this familiarity makes him not see many things.

We are in the process of deep cleaning the home, painting, arranging candles and scented soaps in bathrooms, adding ground cover outside, and tidying up around his pool. In other words we are “Staging” his home. He is excited because he is learning to see his home through different eyes. I am excited because the true value of his home is starting to shine through.

I have a DVD on staging your home. It is pretty good and covers many of the basics. If you would like a copy of this DVD free, drop me an email and I will send it right out.

www.townelakerealestate.com

Wednesday, December 30th, 2009